One of Portland's most iconic streets, Hawthorne Boulevard, is marking a century of change and community with a month-long celebration throughout July. Local historians say the festivities will honor the street's rich history, vibrant culture, and its significant impact on the city's identity. The Hawthorne Boulevard Business Association (HBBA) is spearheading the centennial, collaborating with local businesses, community organizations, and residents to create a diverse and engaging program, acc